JOIN THE BLEND
COLLECTION 01COMING SOON

GIVE A DAMN
ABOUT
DINNER.

Exceptional salt. A signature blend. Beautiful olive oil.
Australian sourced ingredients. For tables with taste.

Australian home — MERCHANTS brand markAUSTRALIAN SOURCED.
MADE FOR YOUR TABLE.
Avocado toast, sliced wagyu steak, tomato salad and scrambled eggs, finished with flaky salt, black and pink pepper, seeds and herbs
ONE BLEND. SO MANY POSSIBILITIES.
A new collection for people who care about what they cook.MADE FOR THE TABLE.

GOOD TASTE IS A WAY OF LIFE.

YOU USE THEM
EVERY DAY.
SO WHY SETTLE
FOR ORDINARY?

We obsess over the steak. The tomatoes. The sourdough. The olive oil.

Then season it with whatever happens to be in the cupboard.

We think the ingredients you use most should be some of the best you own.

MERCHANTS brings a collector’s eye to the kitchen. Distinctive flavour. Australian sourced ingredients. Pieces worthy of a permanent place at your table.

MB.

COLLECTION 01

THREE SIGNATURE PIECES.
ONE EXCEPTIONAL COLLECTION.

Soft-focus concept of white paperboard MERCHANTS BLEND containers
MERCHANTS.NO. 01
UNDER WRAPS.COLLECTION 01 / COMING SOONPACKAGING CONCEPT — FINAL REVEAL TO COME
01 / COLLECTION 01 — COMING SOON

THE BLEND

GOURMET SALT & PEPPER

Crystal sea salt. Black pepper. Pink peppercorn. Mustard and celery seed. Garlic, onion, citrus and herbs.

Australian sourced ingredients, blended to lift almost anything you cook.

Steak / Eggs / Tomatoes / Chicken / Fish / Vegetables / Salads / Roasts

ONE BLEND. ALMOST EVERYTHING YOU COOK.

JOIN THE FIRST DROP
Olsson’s Eyre Peninsula sea salt flakes beside a stone salt bowl
MERCHANTS.NO. 02
THE FINISHING TOUCH.COLLECTION 01 / COMING SOON
02 / COLLECTION 01 — COMING SOON

THE FLAKES

AUSTRALIAN FLAKE SALT

Beautiful Australian salt for finishing, sharing and leaving permanently on the table.

In collaboration with Olsson’s.

THE FINISHING TOUCH.

Soft-focus matte black and white MERCHANTS olive oil bottle concepts with bold graphic branding
MERCHANTS.NO. 03
UNDER WRAPS.COLLECTION 01 / COMING SOONPACKAGING CONCEPT — FINAL REVEAL TO COME
03 / COLLECTION 01 — COMING SOON

THE OIL

EXTRA VIRGIN OLIVE OIL

A statement on the table. An indulgence on the plate.

Australian sourced olive oil. For slow lunches, late dinners and the last piece of sourdough.

POUR GENEROUSLY.

THE MERCHANTS BUNDLE / COMING SOON

YOUR KITCHEN
CHOICES.
DELIVERED
MONTHLY.

Our signature blend, Olsson’s Australian flake salt and olive oil. Australian sourced ingredients, delivered together to your door every month.

01THE BLEND
02THE FLAKES
03THE OIL

Cook. Finish. Refill. Repeat.

JOIN THE FIRST DROP

Your monthly table ritual. Launching soon.

Blurred packaging concept for the monthly MERCHANTS bundle: white seasoning canisters, olive oil and a presentation box
THE MERCHANTS BUNDLEGOOD THINGS
ARE COMING.
COMING SOON — PACKAGING CONCEPT
A simple plate of good tomatoes, olive oil and salt
A SEAT AT OUR TABLE

FOR PEOPLE
WHO GIVE A DAMN
ABOUT DINNER.

Not chefs. Not food snobs.

People who buy good tomatoes. Cook steak properly. Put olive oil on everything. Invite friends over. Taste while they cook. And know the simplest food is usually the best food.

WELCOME TO MERCHANTS.
START WITH GOOD SALT.

OLSSON’S × MERCHANTS

Their salt.
Our blend.
One hell of a starting point.

Salt is where MERCHANTS began. So we went to people who know a little about it.

Australian salt makers with generations of experience. Australian sourced salt, from their salt pans to your table.

THE MERCHANTS TABLE

MADE TO BE SHARED.

Recipes. Tables. Stories.
Different people. One good table.

We’re building MERCHANTS with cooks, creators, hosts, podcasters and people obsessed with making everyday food taste better.

JOIN THE MERCHANTS.

GOT TASTE?
BRING AN
AUDIENCE.

We’re looking for cooks, creators, podcasters, BBQ obsessives, hosts and people with communities that love good food.

Try MERCHANTS. Create with us. Share it with your audience. Earn when they become customers.

You don’t need millions of followers.
You need an audience that trusts your taste.

THIS IS JUST THE START.

GOOD TASTE DOESN’T
STOP AT COLLECTION 01.

COLLECTION 01

BLEND 01

Salt + Pepper

COLLECTION 01

FLAKES

Australian Sea Salt

COLLECTION 01

OIL 01

Extra Virgin Olive Oil

ON THE HORIZON

HEAT 01

Chilli

ON THE HORIZON

CRUSH

Pepper Mill

ON THE HORIZON

GRIND

Salt Mill

ON THE HORIZON

POUR

Oil Hardware

JOIN THE BLEND
FIRST TASTE. FIRST ACCESS.

DINNER’S ABOUT
TO GET BETTER.

Be first to try MERCHANTS.
Australian sourced ingredients. Monthly bundles. A better table.
Early access to Collection 01, recipes and MERCHANTS events.

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No spam. Just good taste.